PLMA’s annual “World of Private Label” International Trade Show is organized by the Private Label Manufacturers Association, which represents more than 3,500 member manufacturers around the globe. With offices in New York and Amsterdam, PLMA is the largest association of its kind, devoted exclusively to the promotion of private labels. Our commercial team was lucky enough to attend its show in Amsterdam, representing Alucan with an outstanding all-female team. For more than thirty-five years, PLMA’s “World of Private Label” International Trade Show has brought retailers, wholesalers, and other private label professionals together with manufacturers to help them find new products, make new contacts, and discover new ideas that will help their private label programs succeed and grow. The expanding popularity of private label in recent years has led to unprecedented market share worldwide, while private label retained its strong position throughout most markets also during the pandemic. Private label now accounts for more than 40% of all products sold in seven European countries and for more than 30% in another nine countries in Europe.
It was an honor to not only represent Alucan within such an international space, but to highlight our commitment to gender equality whilst doing so, and the amazing women that make Alucan possible. As a company, we believe in the need for an effective gender equality plan in the workplace, as we set an example in one of the sectors in which the differences between men and women are most significant. Our starting point is that equality not only contributes to creating a fairer and more productive society, but is essential for the success of any company. For this reason, the equality plan is an ideal instrument that allows the use of the potential and abilities of all people, increases motivation and commitment at work, attracts and retains talent and, above all, contributes to the will of women, to be valued fairly. And to prove that for us they are not just words, we can verify the equality plan in absolute values, considering the number of women in our management and commercial team.
In figures:
In offices and administration of a total of 12 people – 9 are women.
In the executive board of a total of 9 executives – 5 are women
In the direction of a total of 5 executives, 3 are women
On the Board of Directors of a total of 6 chairs – 3 are women
We believe gender equality is the only way forward. Alucan creates at your service.